Monday, August 18, 2014

"Please come in large numbers"

Something that communications co-ordinators of social movements need to learn about communicating with volunteers:

"Please come in large numbers"

How the hell am I supposed to come in large numbers? Kage bunshin no jutsu?? (see here)

We need to change the wording so we can communicate with individual people as if they mattered, qualitatively rather than quantitatively.

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